News Photo

Article Written by: Rezia Roxas


In response to the PISA 2022 results, which brought attention to the literacy crisis in the Philippines, Instant Reader is redefining the way it operates to increase access to high-quality reading education.


The program's transition from exclusive franchising to a more inclusive, cost-effective approach represents a major advancement in tackling the nation's educational problems. This article discusses the rationale behind Instant Reader's strategic realignment and its dedication to guaranteeing that every Filipino child achieves reading proficiency.


Understanding the PISA 2022 Results and the Need for Change


The Program for International Student Assessment (PISA) 2022 results paint a concerning picture for the Philippines. The performance of Filipino students in important subject areas is behind the world average, indicating a systemic problem in the education system. 


These results are more than simply statistics; they represent the future of thousands of children who may struggle to achieve their full potential due to poor reading comprehension. In this case, Instant Reader's goal is precisely aligned with the need for a swift and inclusive response.


Instant Reader’s Shift from Franchising to Wider Accessibility


With costs ranging from PHP 350,000 for local branches to PHP 1 million for international ones, Instant Reader operated under a franchising model for many years. Although this strategy contributed to the establishment of Instant Reader, it also restricted its usage. 


Recognizing the need to make a more significant impact, Instant Reader has shifted its focus. With an annual fee subscription of just PHP 35,000, the goal is no longer to expand through franchising but to make the program accessible to as many public and private schools as possible.


Why Instant Reader is Now More Affordable 


By lowering the cost barrier, Instant Reader hopes to reach more schools and, as a result, more students. This strategic shift to affordability is driven by Instant Reader's commitment to one of its core principles: "No child should be left behind." 


This approach guarantees that children from all backgrounds may acquire fundamental reading skills by democratizing access to high-quality reading instruction.


The Impact of Affordable Reading Programs


Making the Instant Reader program more affordable has significant implications. It means that more teachers will be able to use efficient reading techniques in their instruction, and more students can benefit from a program that has been shown to improve reading skills. This widespread access could be a game-changer in addressing the literacy challenges highlighted by the PISA results.


Instant Reader’s Mission: Teaching 1 Million Readers by 2025


Amidst these changes, Instant Reader's mission to teach 1 million readers by 2025 remains steadfast. This ambitious objective demonstrates the program's commitment to leaving a lasting mark on the Philippine educational system. 


By reaching out to a larger number of schools with an affordable annual subscription, Instant Reader is not just providing a service but leading a movement towards literacy improvement.


The Role of Educators and Parents in This Mission


The involvement of educators and parents is essential to the mission's success. Teachers play a crucial role in implementing the Instant Reader program in their classrooms, adapting its advanced methods to suit their students' needs. Parents, too, are essential to this process, as they support and reinforce the learning at home.


Given that Instant Reader is now affordably accessed, more parents and teachers can work together to effectively enhance children's reading skills.


Conclusion


The shift to a more affordable Instant Reader program is a significant step towards addressing the literacy challenges in the Philippines. It aligns with the urgent need for effective reading strategies, as highlighted by the PISA 2022 results. By opening out the program to a larger audience, Instant Reader gives children a lifelong skill that will help them read and learn other subjects as well.


As we move closer to 2025, the collective effort of educators, parents, and programs like Instant Reader will be imperative in ensuring that no Filipino child is left behind in their educational journey. This is more than a mission; it's a commitment to the future of the nation's youth, ensuring they have the tools they need to thrive in a rapidly evolving world.

Comment